Kids in Candy Stores vs Entrepreneurs at Trade Shows
The challenge with me, is I have far more ideas than time and resources to implement or to implement well. And I also need ideas that are the "right" size. I am keenly aware that a $50,000 idea is too small for Danby to do.
At heart, I am a marketer and a merchant or trader (no - not a traitor). I love buying things, figuring out how to add value and then figuring out how to sell them.
I love shows from the marketing ideas I see that I can merge and morph into things we can do. I am also a bit of a critic - always thinking "how could they do it smarter". For example, one vendor was giving away apples. What a great idea - way better than the many other booths giving away candy. But the apples were big. They could have bought small apples and had the same impact. I saw the poor woman struggling with the boxes of apples. They could easily have done it with half the number of boxes with the right size apple.
I have recently started to post some articles on Linkedin. One I just posted in on improving your Klout score. Of course it helps my Klout if you all go there and "like" the article.
I am thinking for many people, using Linkedin updates is better than doing a blog. Blogs can take time and thought.